'Most Innovative Startup 2020' by RSA - Watch the video

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Google delays its timeline to phase out third-party cookies

In January 2020, Google announced that it will deprecate third-party cookies by 2022. Google’s decision to phase out third-party cookies has been motivated by increasing data privacy regulations over the past few years that require organizations to leverage...

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A Step by Step Guide for Marketers to be GDPR Compliant

According to the GDPR, consent is one of the six legal bases for processing personal data. If consent is leveraged as a lawful basis, organizations must obtain consent from their consumers before storing, collecting or processing their data....

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EDPB recommends collecting consent to store credit card details for future transactions

On 19 May 2021, the European Data Protection Board adopted Recommendations on the legal basis for the storage of credit card data for the sole and specific purpose of facilitating further online transactions. They cover the situation where...

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Updates on EU’s e-Privacy Regulation: What you need to know

On 5 January 2021, the Council of the European Union under the Portuguese Presidency released the 14th version of the e-Privacy Regulation. Read our summary of the 14th draft of the e-Privacy Regulation here. On 10 February 2021,...

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LGPD & Cookies: What Do You Need To Know?

When a person logs on to a website, the server assigns them a distinctive, user-specific identity. This identity is stored on the mobile or computer on which the browser is running. In case the user enters the website...

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Cookie Banner: What is it & why you need one?

In today’s privacy-aware world, an individual’s consent has become an integral part of any organization dealing with customer data. It refers to the authorization of the individual to allow the processing of his or her personal data. Most...

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CNIL updated FAQs on cookies guidelines: Deadline to comply ends on 1st of April

On 18 March 2021, the French data protection authority CNIL released Questions and Answers to aid organizations to comply with its amended guidelines on the use of cookies and similar tracking technologies. Organizations have time till 1st of...

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What are the Different Types of Consent?

Consent is one of the most paramount responsibilities of organizations to stay in compliance with global privacy regulations. This may come as a challenge for these organizations as data collection is constantly growing and keeping track of every...

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Opt In vs Opt Out Consent: What’s the Difference?

With the increase in the use of technology and businesses starting to collect more and more personal data, a rapid emergence in data privacy laws and regulations can be observed all around the world. Today, most global privacy...

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Email Marketing Requirements under GDPR and e-Privacy Directive

Marketing communications via email is a form of direct marketing that is directed to particular individuals and is subject to the requirements of global privacy laws. With global data privacy regulations increasingly requiring organizations to obtain users’ consent...