Embracing a Modern-Day Privacy Ecosystem

Digital privacy can generally be classified into three distinct categories: communication privacy, information privacy, and individual privacy. Each of these relates to an individual's data when using a digital platform.

A privacy program is generally a set of directives, instructions, and outlines on how an organization plans to protect its customers' and clients' personal information. The overall idea is to carefully curate the processes related to the collection, storage, use, security, sharing, sale, and disclosure of customers' personal information.

Most users mistake Google's Incognito to mean invisible. Google has regularly won lawsuits from individuals who claimed that it kept tracking their data while in Incognito mode since it clearly states that Incognito mode means your activity isn't stored on your device or any profile you log on to. None of your browsing history, cookies, site data, or information entered in forms are saved on your device, meaning most websites will see you as a new visitor. However, for that particular session, your activity will still be tracked.