When will the EU AI Act come into effect?

The AI Act will become fully applicable in 2026 (except for a few provisions) with a phased enforcement timeline that began on August 1, 2024. Various provisions came into effect after their effective date. Provisions on prohibited AI practices came into effect in February 2025, with various other obligations and chapters coming into effect gradually in 2025, 2026, and 2027.

Which AI systems are considered high-risk?

High-risk AI systems include any AI systems that pose significant impacts on health, safety, or fundamental rights. These include AI used in critical infrastructure, medical devices, law enforcement, recruitment, education, and financial services. Any providers or deployers of such systems must adhere to the requirements related to risk management, data governance, transparency, and human oversight.

How will the EU AI Act be enforced?

The newly created European AI Office will oversee the enforcement of the AI Act. This office will work with the various supervisory authorities in the EU member states and coordinate efforts related to compliance, audits, investigation of violations, and future recommendations.

What penalties exist for non-compliance?

Non-compliance with the AI Act can result in fines of up to €35 million or 7% of a company's annual turnover, whichever is higher. The penalties are tiered based on the severity of the violation. Violations of prohibited AI practices carry the highest penalties, while non-compliance with other obligations (such as those for high-risk systems) can result in fines up to €15 million or 3% of global turnover. Providing incorrect information to authorities carries the lowest penalties, up to €7.5 million or 1% of global turnover.

What is a third-party cookie?

A third-party cookie is a cookie created by a domain other than the one the user is currently on. These cookies are typically used to track and monitor user behavior online across multiple devices and websites. Doing so allows for targeted advertising and other insights that facilitate various marketing purposes. Although highly beneficial for online businesses, they have often been criticized for privacy concerns, with multiple regulatory actions shaping when, how, and to what extent businesses can continue to use such cookies.

Can cookies contain viruses?

Cookies are simple text files that store information. However, they can pose other risks, such as unauthorized tracking and potential exploitation by malicious actors. For that reason, businesses are expected to implement secure cookie practices, such as HTTP-only and secure flags, to mitigate such risks.

How to enable or delete cookies?

Most cookies can be enabled, disabled, and deleted via the web browser’s privacy or security settings. Additionally, almost all major web browsers provide clear instructions on how users can manage their cookie preferences online. Depending on the regulations to which a website is subject, it must also provide users with resources to help them decide how they wish to manage cookies while interacting with the website.

Do all websites use cookies?

Not necessarily. There are various types of cookies. Most websites use cookies to enhance user experience, leverage analytics to determine user behaviour, and personalize their advertising efforts accordingly for each individual user. Cookies are used for essential functions such as keeping track of the user’s online shopping cart, login authentication, and making recommendations based on browsing history. Depending on their functions and the services a website provides, they may use multiple types of cookies or none at all.

Are cookies enabled in my browser?

This depends on the regulations the website is subject to based on the user’s jurisdiction. Some regulations require opt-in consent, where a user must proactively consent to enabling cookies. In opt-out consent, cookies are usually enabled by default, and the user must navigate to the relevant option in their browser to disable them.

Why does every website want you to accept its cookies?

There are two major reasons for this. Cookies help websites tailor a personalized user experience for each individual based on their browsing history, purchase preferences, and other interactions. However, several data privacy regulations require websites to have users’ consent before enabling such cookies. Hence, websites have both a functional and a regulatory reason to ask their users to accept cookies.

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June 16, 2025

What Are Internet Cookies & How Do They Work?

Cookies store information in a user’s web browser. Our guide explains what cookies are, how they work, the different types, and other important questions.

May 22, 2024

What to Know About the EDPB’s Opinion on Pay-or-Consent Model Approach

Learn more about the critical implications and takeaways from the EDPB's opinion on Pay-or-Consent models and how they align with GDPR requirements.

March 20, 2024

What is CAN-SPAM Opt-Out and Its Process?

Learn all there is to know about the CAN-SPAM Act’s opt-out process and ensure swift compliance with the law to avoid noncompliance penalties.

March 20, 2024

CAN-SPAM Email Compliance: Guidelines for Email Marketers

Gain insights into the guide – CAN-SPAM Act Email Compliance, offering essential guidelines for email marketers. Ensure swift compliance with the CAN-SPAM Act.

March 6, 2024

What to Know about the CJEU Ruling on Automated Individual Decisions by Schufa

Here’s what you need to know about the CJEU's decision on automated individual decisions against Schufa.

August 26, 2023

What is a Preference Center & Why Is It Important?

A preference center is a tool that enables consumers to let you know about their preferences, making it extremely crucial in today’s data-driven and...

August 24, 2023

What is Privacy Notice?

A Privacy Notice caters to external stakeholders, highlighting what the company does with their personal data.

August 23, 2023

Do Not Track: Everything You Need To Know

Do Not Track was to be a way for users to take some degree of control over their privacy online. How was it developed,...

August 22, 2023

What is First-Party Data? How to Collect First-Party Data?

First-Party data, commonly referred to as 1P data, is the information a company collects directly from its customers and owns. Learn the ins and...

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Ensure robust data protection while scaling AI agents and copilots. Learn how to accelerate AI agents adoption securely across the enterprise

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Monitor user access to data and enforce least privilege controls

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Discover shadow and cloud-native assets and accurately classify data

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Analyze breach impact & automate notifications to affected individuals

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Understand data lineage and secure real-time streaming data

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Data Vectorization and Ingestion
Extract info from complex Unstructured Files, convert it into AI-ready formats, and sync to vector databases

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Data Curation and Sanitization for AI
Transform raw, unstructured files into data ready for model training and tuning

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Context-aware LLM Firewalls
Protect AI interactions with intelligent retrieval, response, and prompt firewalls

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Unstructured Data Governance
Manage and govern unstructured data to enable its safe use with generative AI

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Govern data for safe innovation

Data Discovery & Classification
Discover shadow and cloud-native assets and accurately classify data

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Unstructured Data Governance
Manage unstructured data to enable safe use with generative AI

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Data Access Governance
Monitor sensitive data access and prevent unauthorized use

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AI Governance
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Enable users to easily find, understand, trust and access the data they need

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Data Lineage
Automatically track changes and transformations of data throughout its lifecycle

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Conduct data quality checks and validation across various data types

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Data Mapping Automation
Manage your entire data mapping lifecycle and automate RoPA reports

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Comply with emerging AI regulations and ensure safe use of AI

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Data Subject Request Automation
Automate entire DSR lifecycle from consumer request intake to secure report delivery

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Mitigating OWASP Top 10 for LLM Applications 2025

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December 22, 2025

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