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Privacy policies, often hyperlinked, at the foot of a website, are ordinarily filled with lengthy texts and complicated jargon that many users find arduous to go through. This legal document, however frequently disregarded, is undoubtedly among the most significant texts on a website.
As a matter of prudence, all privacy policies need to contain the following components as a minimum:
Privacy regulations in the US and other countries set stringent criteria for privacy policies as data collection and processing become increasingly pervasive online. Following are important details regarding two significant data privacy legislation, i.e., GDPR and CPRA, and their requirements for privacy policies:
An organization should comply with the GDPR if they offer goods and services to customers and businesses within the EU, regardless of their place of operation.
One such requirement is when it comes to privacy notices. Per the GDPR requirements, an organization must ensure it has a “succinct, legible, clear, visible, and transparent” privacy notice, available free of charge on its website in a timely manner.
Learn the ins and outs of the GDPR.
The contents of a GDPR-compliant privacy notice should include:
Learn more about GDPR’s stance on a privacy notice.
You must follow the rules of the California Privacy Rights Act (CPRA) if you intend to collect personal information from California residents who visit your website or sign up for your services online.
The CPRA doesn't just apply to companies with California addresses. Any company that handles customer personal information in California is the target of this law and must meet the following thresholds:
The CPRA thus covers businesses everywhere, much like another significant California privacy law, the California Online Privacy Protection Act (CalOPPA).
In order to enforce the CPRA, the California Attorney General or a consumer may file a lawsuit against a business if it fails to give customers the appropriate privacy notice. For each infraction, the company may be subject to civil penalties of up to $2,500 or up to $7,500 for willful violations. Moreover, injunctions and other equitable remedies may be used against businesses to enforce CPRA compliance.
Common Elements for GDPR and CPRA-Compliant Privacy Notice
The following components must be present in both a GDPR- and CPRA-compliant privacy notice:
A federal law known as the Children's Online Privacy Protection Act of 1998 (COPPA) places particular obligations on owners and operators of websites and online services that collect, use, or disclose personal information from children, or on whose behalf such information is collected or maintained. COPPA aims to safeguard the privacy of children under the age of 13 by putting parents in control of what information about their children is collected, used, shared, or disclosed.
In addition to providing a parent with a direct notice, operators are required to place prominently labeled links to an online notice of their information practices concerning children on the homepage, landing page, or screen of their website or online service, as well as at each location where personal information about children is collected.
The owners of a website or online service may provide the name, contact information (including phone number and email), and email address of a single owner who will answer all queries from parents regarding the owners' privacy policies and the handling of children's data.
An explanation should be provided of the data the operator collects from children, including whether the website or online service allows children to make their personal data public, how the operator uses that data, and how the operator discloses that data.
As a general rule, maintain stringent internal security procedures to guarantee that personal data is, in fact, secure. Use only the minimum amount of user data necessary to deliver your services, and avoid deceptive tracking techniques.
Securiti offers a fully functional automated Privacy Center that you can set up in just a few minutes. The Privacy Center offers a common platform that allows you to address all your key data privacy obligations, including consent and cookie management, DSR fulfillment, Do Not Sell or Track Signals, and Privacy Notices.
Sign up for Securiti Privacy Center, and automate your privacy notices.
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