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FTC Cases on Data Privacy (2018–2024): A Comprehensive Analysis

In this whitepaper, you will learn:

  • Key trends and enforcement patterns over the years,
  • Common violations and the industries most affected,
  • Overview of FTC’s data privacy principles, and
  • Insights and implications.

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The Federal Trade Commission (FTC) plays a pivotal role in safeguarding consumer data privacy in the United States. It serves as a key enforcer of data privacy in the US, setting a uniform standard for businesses across all states. As technological advancements rapidly evolve, businesses increasingly collect, process, and share personal data, creating significant risks for privacy violations and data misuse.

This whitepaper comprehensively analyzes FTC cases on data privacy from 2018 to 2024, highlighting the agency's pivotal role in safeguarding consumer data and enforcing compliance with privacy principles. Drawing from an extensive database of enforcement actions, this paper identifies key trends, recurring patterns of non-compliance, and critical lessons for organizations operating in an increasingly regulated landscape.

Key findings reveal that the FTC targets unauthorized data collection, misleading practices, poor security, and children’s privacy violations. A key concern is using sensitive health and geolocation data for ads without consent. The FTC emphasizes global compliance, foreign entity oversight, and emerging technologies like AI.

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FTC Cases on Data Privacy

Award-winning technology, built by a proven team, backed by confidence. Learn more.

Frequently Asked Questions

The Federal Trade Commission (FTC), headquartered in Washington, DC, is an independent agency of the United States government whose primary aim is to enforce civil (non-criminal) antitrust law and promote consumer protection.

The FTC Safeguards Rule requires covered companies to develop, implement, and maintain an information security program with administrative, technical, and physical safeguards designed to protect customer information.

The FTC imposes penalties for noncompliance with its regulations and enforcement orders. These penalties can vary depending on the nature and severity of the violation.

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