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IAB EU Solution: We are proud to announce that SECURITI.ai’s Consent Management Platform is officially TCF v2.0 approved by the IAB
Published on October 2, 2020 AUTHOR PRIVACY RESEARCH TEAM
SECURITI.ai has been working closely with IAB EU to align our solution with their TCF v2.0 framework, and we’re proud to announce that SECURITI.ai’s Consent Management Platform is officially TCF v2.0 approved by the IAB.
IAB EU TCF v2.0 is a framework to support ePrivacy Directive and GDPR by providing transparency and consent in a publisher’s digital marketing environment. It gives publishers the ability to work with their vendors in compliance with GDPR. In addition, publishers are able to offer their consumers the ability to provide or withdraw consent regarding the processing of data from these vendors. Lastly, the vendors are able to rely on the TCF v2.0 in order to determine and honor the consent preference of these consumers.
IAB EU TCF v2.0 is seamlessly integrated with SECURITI.ai’s Cookie Consent solution. Publishers can easily enable support for the TCF v2.0 framework to start collecting consent across the digital advertising ecosystem in compliance with TCF v2.0, the GDPR, ePrivacy Directive and more in just a few easy steps!
Publishers can configure the IAB TCF list of registered vendors and updated definitions of Purposes, Special Purposes, Features, and Special Features on their preference center specific to their site. Under TCF v2.0, consumers can provide their consent preference or exercise their GDPR “right to object” to personal data being processed on the basis of legitimate interest. SECURITI.ai generates a consent string under the framework that provides action signals to vendors to honor the user’s consent.
From August 15, 2020 onward, publishers who are looking to participate in the IAB EU Framework must deploy a TCF v2.0 solution. SECURITI.ai is here to help you every step of the way.
- Easily enable IAB TCF v2.0 in your cookie consent banner.
- Enable geo-location detection to display desired compliance type per region
- Search and filter vendors and purposes from the IAB list.
- Enable dynamic language detection aligned with the website visitor’s browser setting
Get started for free. Click here to register for a SECURITI.ai freemium account.
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After the CJEU judgement, it is clear that these companies have to conduct Risk Assessments with the data recipients in these countries in order to ensure they have enough controls to mitigate any potential data or regulatory risk.
Key Features
On 2nd March, 2019, the Department of Health—Abu Dhabi (DoH), launched the Abu Dhabi Healthcare Information and Cyber Security (ADHICS) Standard. This is the first standard that aims to provide healthcare professionals and entities a comprehensive guide to the regulation of healthcare data in Abu Dhabi. This law ensures the highest levels of privacy and security of patients’ data, in line with international standards, is maintained.
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On January 31, 2020, the government of Saudi Arabia issued the Executive Regulations to the Saudi E-Commerce Law 2019 (“ECL”) that was in effect since October 2019. The Executive Regulations together with the ECL (“Law”) aim to protect consumers’ personal data by requiring organizations to take appropriate technical and administrative measures.
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Turkey was one of the first countries to start the trend of legislating data protection. Turkey published “Law on the Protection of Personal Data No. 6698 (LPPD) covering personal data protection on April 07, 2016.” The LPPD is based on the European Union Data Protection Directive 95/46/EC and has several similarities with the GDPR. It aims to give data subjects’ control over their personal data and outlines obligations that organizations and individuals dealing with personal data must comply with. The LPPD has also provided comprehensive guidelines for the transfer of personal data to the third parties.
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In December 2019, India, following several other countries' footsteps on the privacy laws' developments, introduced the Personal Data Protection Bill (PDPB) to regulate the processing, collection, and storage of personal data.
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On 13 October 2020, the National People's Congress of the Republic of China submitted the long awaited draft of the Personal Information Protection Law (Draft PIPL) to the Standing Committee meeting for preliminary review. This draft was officially released for the public consultation on 21 October, 2020. The consultation period will last until 19 November 2020.
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The Irish Data Protection Act, 2018 (Irish DPA) implements the General Data Protection Regulation (GDPR) and transposes the European Union Law Enforcement Directive in Ireland. Since it incorporates most of the provisions from the GDPR and the Law Enforcement Directive with limited additions and deletions as per the national law, it is considered to be the principal data protection legislation in Ireland.
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The Personal Data (Privacy) Ordinance (Cap. 486) as amended in 2012 (the “PDPO) is the primary legislation in Hong Kong which was enacted to protect the privacy of individuals’ personal data, and regulate the collection, holding, processing, disclosure, or use of personal data by the organizations.. The Data Protection Principles ( the “DPPs or DPP ''), which are contained in Schedule 1 to the PDPO, outline how entities should collect, handle, disclose, and use personal data.
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In 2012, the Philippines passed the comprehensive privacy law, Data Privacy Act 2012 Republic Act. No, 10173 (the "DPA"). The DPA recognizes the rights of individuals to have more control over their personal data while ensuring a free flow of information to promote innovation and growth.
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The United Arab Emirates (UAE) has a Federal Telecommunication Law ( Federal Law) which requires that a company must hold a license in order to provide public communications services and operate public telecommunication networks. Under this Federal Law, a Telecommunication Regulatory Authority (TRA) was established which regulates the telecommunication sector in the UAE.
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